Content quality checklist for ad review #

To pass Google Ads / AdMob review, your site and apps should clearly show real user value. Use this checklist before submission.

1. Clear company & product story #

• Provide About, Services, and Products pages.
• Include real screenshots, feature lists, and store links.

2. Policy documents #

• Publish privacy policy, terms, and cookie policy.
• Show contact details and who is responsible.

3. Substantive content #

• Describe features, use cases, and FAQs; maintain at least two blog posts or similar articles.

4. Trust signals #

• Valid support email, expected response times, and update history (e.g. launch notes).

5. Transparent monetization #

• Explain why ads appear and what formats you use (e.g. interstitial, banner) and how you manage frequency.

This checklist helps address common “thin content” rejection reasons.